Project Overview & Challenges
I joined Infange early in its development, when the concept was still taking shape. The vision was to create a browser-based platform to streamline meetings, but the details were still unclear. The founder didn’t have a firm direction yet, so it became my responsibility to guide the design through a highly experimental phase.
From the start, I was told this would be a desktop-only app, which influenced key layout and interaction decisions. Designing without mobile constraints allowed for more complex interface patterns, but it also meant I had to be intentional about visual hierarchy and space management for larger screens.
One of the biggest challenges was starting without a design system. With no existing components or guidelines, I began building a custom system from scratch. While this gave me creative freedom, it also meant the development team had to implement entirely new UI components, which introduced complexity to their process.
Another major hurdle was testing. Since the product wouldn’t be development-ready for at least a year, I created a highly interactive prototype with over 300 connections to simulate the user experience. This allowed us to conduct early usability testing and collect valuable insights. I observed how users interacted with the prototype, recorded their sessions, asked for feedback, and made ongoing adjustments. I also pulled inspiration from competitors like Hugo to stay grounded in user expectations for similar platforms.
The Design Process
Following a weekly design roadmap, I collaborated closely with the owner through regular review sessions to evaluate usability and feature flow. Based on our discussions, I iterated on the designs and proposed thoughtful solutions to address key challenges and improve the user experience.
Before each weekly review session, I created low-fidelity wireframes to quickly explore ideas and avoid investing too much time into designs that might need major changes. Once we aligned on functionality and flow, I transitioned into high-fidelity mockups to capture the visual direction and overall user experience.
The project was eventually paused to prioritize other initiatives. About a year later, a new UI/UX designer joined the team to continue the work and build upon the foundation I had established.
Key Contributions
Started a UI/UX design system from scratch, ensuring consistency across the product experience.
Identified and solved major UX pain points through iterative design and competitor analysis.
Translated complex workflows into intuitive, user-friendly interfaces tailored for desktop-only use.
Created over 80 interactive screens with more than 300 prototype connections to simulate real user interactions.
Reduced back-and-forth with stakeholders by wireframing early and validating functionality before high-fidelity design.
Conducted usability tests with a clickable prototype to gather early feedback before development started.
Collaborated closely with the founder in an agile, iterative design process to align business goals with user needs.
Built scalable, developer-ready mockups that minimized ambiguity and supported efficient handoff.
This project showcases my ability to work in ambiguity, define direction, and design for scalable, in-browser SaaS tools while balancing user needs and technical feasibility.
Tools Used
Adobe XD: Used for wireframing, prototyping, and developer handoff.
UserTesting: Used for interaction analysis and feedback.